Tourism Management


Tourism is recognized as one of the world’s biggest industries, accounting for nearly 10% of global GDP and one in every 10 jobs. Making tourism requires effective planning, marketing, human resources and financial management to succeed. As a manager in the multifaceted tourist sector, you will encounter many responsibilities.

Programme description

Our Bachelor’s degree course is dedicated both for Polish and foreign students. The course is conducted in English.

Tourism Management is a study programme which prepares students to work in the dynamic tourism industry in sectors like hospitality, travel and tourism. The programme, which draws on both natural and social sciences, can be described as multidisciplinary. The course will give you the knowledge and understanding how tourism businesses operate, how tourists behave and what impact tourism has on countries, cultures and the environment. It also helps to develop a wide range of skills that can be applied to a variety of managerial and entrepreneurial roles in the expanding tourism industry. The programme particularly emphasizes the cultural and political aspects of tourism, its special models in different societies and its impact on the regional and global economy. It also prepares students to plan a wide range of tourism activities and manage tourist products considering existing circumstances and conditions.

Our programme consists of 2 kinds of modules: compulsory modules and elective modules. Compulsory modules provide the fundamental knowledge and skills while elective modules allow to deepen the understanding of particular tourist-related phenomena and to develop personal interests and professional skills. To gain some more practical experience, students participate in workshops and tourist events.

All the programme takes 6 semesters. To complete it, students must write an individual or group thesis, which relates to their interests and chosen career path. Full programme schedule is available here.

Career opportunities

The course has an international perspective, giving you practical and transferable skills in attraction management, communication and market research. The table covers a vast range of subjects from developing hotels to managing conference centres, maintaining a heritage site to planning events. The course allows you to build sector experience and management skills and gain a competitive edge in the graduate jobs market. Career opportunities are wide: you can work as a specialist, toursit leader, expert or manager in travel agencies, tourism marketing, airlines, embassies, event venues etc. Moreover, the programme’s completion enables further participation in Master’s degree programmes in the field of tourism and other fields of social studies, as well as non-degree postgraduate programmes within the field of tourism and hotel industry.